Autos trade group Mobility Sweden said new vehicle registrations of Tesla models were down 80.7% in April amid a backlash against the political activity of CEO Elon Musk.
Tesla registrations were 203 in April, down from 1,052 a year before.
It was one of the worst-performing automakers for the month in the Nordic country, and sat in contrast to an overall 11% rise in new passenger vehicle registrations to 24,292.
Polestar Automotive, a Swedish electric automaker and one of Tesla’s competitors, saw its sales hit 535 in April, an 11.5% increase.
It’s down quite a bit this year:
Yes and that seems to be mostly from the inauguration, Nazi salute and DOGE, january through March.
But if you look from when the tariffs were announced in the start of April, and most of American stock is down in that period. Then Tesla has done pretty well in April compared to most, despite being a company that will be hit hard by the tariffs.